Developed by Blizzard in 1997, Diablo is an action role-playing game (ARPG) of good versus evil in Sanctuary's dark fantasy world. Diablo is considered by many to be among the greatest games of all time and has spawned two premium sequels: Diablo II in 2000 and Diablo III in 2012. In addition, the first mobile entry in the franchise, Diablo Immortal, was released in June, becoming the biggest launch in franchise history with over 30M downloads in 2 months. Diablo IV is set to launch in 2023 and will take up the mantle on console and PC, bringing the darkest, most epic story to players with an entirely modern gameplay experience.
Looking to target the new generation of game players, a collaboration with the McDonald's Happy Meal as a pop culture staple with this dark, new game will shock polite society and widen the audience.
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