DUBBLE BUBBLE REBRAND
ROLE
Lead Designer
DESCRIPTION
Dubble Trubble is an incredible product that ignites fun in people’s lives. Explosive, thrilling, and spontaneous, Dubble Trubble is a brand where people can dare to experience exhilaration as they seek it out. When exhilaration is felt, people are compelled to feel it again, no matter how short the moment of fun lasts. Risk-taking triumphs over the boredom of everyday life. By (Dubble Trubble) reflecting those big, small, and everyday moments when thrill conquers boredom, people feel alive, chosen, and brave as they are given a sense of courage and superiority – for longer than a moment of chewing. Now more than ever, the spontaneous thrill that Dubble Trubble brings deserves to be brought to those who dare to experience and feel alive forever.
Read the full creative brief here.
YEAR
2022
GENRE
Branding and Advertising
BRAND TONE
Bold / Adventurous / Rebellious / Enthusiastic / Original / Extreme




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